Want More Facebook Friends?

Australian online advertising firm, uSocial wants to help companies get more friends on Facebook by making them pay to attract members.

"Facebook is an extremely effective marketing tool," said Leon Hill, uSocial CEO. "The simple fact is that with a large following on Facebook, you have an instant and targeted group of people you can contact and promote whatever it is you want to promote."

"The only problem is that it can be extremely difficult to achieve such a following, which is where we come in," added Hill.

The company offers packages starting with 1,000 Facebook friends for $177 up to 10,000 friends for $1,167.

Hill says that uSocial friends Facebook users on behalf of its clients and targets those who are fans of related products or brands. He says the decision to become a friend or fan of a brand is always up to the Facebook user.

Facebook disagrees with that approach and said it is investigating the practice.

"We’re just beginning an investigation now, but it’s clear to us that potential customers of their service should be cautious," Facebook said in a statement.

"The value of a person that is tricked, coerced or bribed into being a Facebook friend or fan is extremely limited and may actually work against whatever goals the customer is attempting to achieve," the company added.

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